What a decade of "lean in" got wrong, and what actually moves women up

Fifty-four percent of women negotiated their most recent job offer, compared with 44 percent of men. The women still ended up earning less. That finding comes from Kray, Kennedy and Lee at Berkeley Haas, published in 2023 and covered by Fortune, and it alone undoes a decade of career guidance.

During the "lean in" era, the popular explanation was simple: women trailed men in pay and promotions because they failed to ask for more. Build their confidence through workshops, negotiation seminars and a firm reminder to value themselves, and the gap would shrink. The theory suited employers well, since every fix it offered fell on the woman herself. Berkeley researchers found results that run counter to that assumption. Women, in fact, request raises more frequently than men do, yet they keep coming up short.

Source of the figure

The research came out of the Haas School of Business at Berkeley, led by Laura Kray with Jessica Kennedy and Margaret Lee, and it examined how people negotiated around recent job offers. Somewhat unexpectedly, the data showed women bargaining more often than men did. The key lesson is that, even so, their paychecks remained smaller. A single study has limits. It doesn't prove women negotiate more skillfully or less, and it can't isolate every factor behind the outcome gap. What it does is strip away the easiest explanation. You can't pin a pay gap on a behavior that women are performing more often.

Studies from other fields reach a similar conclusion. Studies on the likability penalty have repeatedly shown that an identical request is heard as assertive when a man makes it and as demanding when a woman does. Taken together, the evidence suggests the problem isn't that women fail to ask. When women push for a better offer, they tend to be marked down for it.

In everyday practice, this looks like

Imagine you are at the offer stage for a role you want in Sacramento, the Bay Area or Los Angeles. You have reviewed three postings that list salary ranges, you know where the midpoint sits, and you request it calmly, backed by your reasons. A hiring manager in Sacramento tells a candidate that "she'll see what she can do," then comes back with an offer that is two thousand dollars higher and calls it a real reach. A male candidate interviewing for the same role asks for the top of the band and lands near it, described as "competitive." You negotiated. He negotiated. The results differ, and nothing you could have said on that call would have changed that, because the judgment about what your request was worth had already been made before you spoke.

What this means for your own career

Anyone who has been advised to simply build more self-assurance should think about what that counsel really achieved. It put the problem inside the person, where addressing it requires nothing from the company. Tulshyan and Burey made a similar argument about imposter syndrome in the Harvard Business Review in 2021: the label places a systemic problem on the individual. The so-called confidence gap is that same maneuver, just relabeled. You do not need repairing. It is the workplace itself that deserves scrutiny.

What comes after

Frame the question around the salary range rather than your personal value. Try, "What is the posted range for this level, and where does this offer fall within it?" Posted pay ranges are now required in a growing number of states, California among them, so the question can be answered with facts. Then ask the one question that can't be attributed to your personality: "What would it take to reach the midpoint?" You are negotiating with the numbers, and the numbers don't read as demanding.

When did you last ask, and what did asking cost you?